How to Increase CPC in AdSense | 3 Best Ways

Before gonna start to tell you how to increase CPC, I’m considering that you are already aware from CPC and the Factors affecting it. If not I will recommend you to should read it first. As we know that how much CPC is important for publishers. By doing bit hard work on it any body can multiply his earnings without any need to hire any SEO expert, to add more content, to increase traffic, etc. The possible disadvantage of getting extremely low CPC in AdSense is that it can disable AdSense account because low CPC proves that your website/blog is not a  favorable place for Advertisers.

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1: Keywords

CPC is mainly depends on keywords. The most competitive, unique and short keywords usually have high pay. Insurance and health base keywords still in 2013 found on top of the list of AdSense highest paying keywords. For example: Insurance Medical Temporary has worth of 29.1 USD, cheap life insurance has cost of 17 USD per click, etc.

AdSense will show ads on your blog posts on behalf of visitor search history and on your blog posts keywords. As you don’t have any control on visitors search history so, to increase CPC try to write post with good spread of high paying keywords after careful research on Adwords keyword tool, with strong useful content.
Must Read: How To Place Two Adsense Ads Side By Side (Also get know is it against TOS?)

2: Country

Advertisers usually pay more for click from developed countries. There could be many reasons like mostly European visitors usually pay and do more online shopping instead of Asians likely India, Pakistan, Srilanka, etc. So always try to capture traffic from USA, UK, Canada, Australia, Germany, etc.
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3: Ad Size, Format and Position

Well Ad size, format and position are three different things and all of them have tendency to affect the value of click. It is myth that cost per click will increase with increase in size. It is right up to some extent but usually the extra-large size advertisements are not much effective. The recommended size for good ctr and cpc is 728*90 (Leaderboards) instead of banners and, 300*250 (medium rectangle) instead of large or small squares. Ads in above fold likely in head, sidebar top, above or below post title give high CPC. But keep in mind that never put ads under misleading titles, graphics, etc. By doing experiments in changing ad, sizes and position you can yourself discover optimum parameters for your blog.
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